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Rating Index

Pros

Diverse tradable assets including forex, commodity CFDs, and securities CFDs.
User-friendly trading platform with accessibility on multiple devices.
Offers demo accounts for risk-free practice trading.

Cons

Regulatory status is uncertain due to the revocation of its license.
Lack of transparency regarding commission fees and non-trading costs.
Long waiting times for customer service responses.

PROBIS Company

Probis Company: A Comprehensive Overview

1. Company Overview

Founding Date and Background

Probis Company, an Australian-based trading platform, was founded in 2009. The firm initially aimed to provide traders with access to various financial instruments, including forex, commodities, and securities.

Parent Company/Ownership Structure

Probis operates independently but has established a reputation in the financial services sector. It is not explicitly stated that it has a parent company, but it has been involved in partnerships and collaborations to enhance its service offerings.

Headquarters Location

The headquarters of Probis is located in Sydney, Australia. This strategic location allows the company to tap into the robust financial ecosystem of Australia.

Global Business Scope

Probis primarily serves clients in Australia and other regions, providing a platform for forex trading, commodity CFDs, and securities CFDs. The company aims to cater to a diverse range of traders, from novices to experienced professionals.

Main Regulatory Bodies

Initially, Probis was regulated by the Australian Securities and Investments Commission (ASIC) under license number 338241. However, as of recent reports, its regulatory status has been revoked, leading to increased scrutiny regarding its operations.

2. Company History and Development

Key Milestones

  • 2009: Probis was established, offering a range of trading services.
  • 2015: The company expanded its service offerings to include CFDs and other financial instruments.
  • 2023: Probis faced significant operational challenges, leading to the revocation of its license by ASIC and subsequent voluntary administration.

Business Expansion Journey

Over the years, Probis has aimed to expand its product offerings and improve its trading platform. The firm initially focused on forex trading but gradually incorporated CFDs and other financial instruments to meet the evolving needs of its clients.

Customer Base Growth

Probis has attracted a diverse clientele, ranging from individual retail traders to institutional investors. The company has positioned itself as a user-friendly platform, appealing to those new to trading.

Platform Development History

Probis has developed its proprietary trading platform, known as Probis Auton, designed to facilitate efficient online trading. The platform supports a variety of financial instruments and is accessible on multiple devices, including PCs, tablets, and mobile devices.

Important Awards or Recognitions Received

While specific awards or recognitions are not highlighted, the company has built a reputation for offering a diverse range of financial products and educational resources for traders.

3. Trading Services Offered

Forex Trading Options

Probis offers a variety of forex trading options, providing access to numerous currency pairs. While the exact number of currency pairs is not specified, it includes major pairs such as EUR/USD, USD/JPY, and GBP/USD.

Stock Trading Options

Probis does not directly offer stock trading. Instead, it focuses on CFDs related to various securities, enabling traders to speculate on the price movements of stocks without owning the underlying assets.

CFD Trading Products

Probis provides a comprehensive range of CFD products, including:

  • Commodity CFDs: Traders can engage in contracts for difference on commodities such as gold, silver, and crude oil.
  • Securities CFDs: Access to indices and various securities, allowing for speculation on price movements.

Other Financial Instruments

Probis has recently begun to explore cryptocurrency trading options, although details on specific cryptocurrencies offered are limited. The firm also provides trading in commodities, enhancing its service portfolio.

Special Services or Unique Advantages

One of the unique advantages of Probis is its proprietary trading platform, which is designed to be user-friendly and accessible across multiple devices. Additionally, the platform offers educational resources to help traders understand market dynamics and improve their trading strategies.

Detailed Regulatory Information

Probis was previously regulated by the Australian Securities and Investments Commission (ASIC). However, its license was revoked in 2023 due to operational challenges and allegations of non-compliance. This has raised concerns regarding the safety of client funds and the overall legitimacy of the broker.

Probis operates as a single entity based in Australia. Its regulatory framework was primarily governed by ASIC, which enforced strict compliance measures to protect investors.

Client Fund Protection Measures

While Probis aimed to implement client fund protection measures, the revocation of its license has raised questions about the effectiveness of these measures. Prior to its regulatory issues, the company maintained segregated client accounts to safeguard investor funds.

Countries/Regions Served

Probis primarily serves clients in Australia but has also attracted traders from other regions looking for forex and CFD trading opportunities.

Compliance History

Probis has faced significant compliance challenges, culminating in the revocation of its ASIC license. This history has negatively impacted its reputation and trustworthiness in the financial services sector.

5. Competitive Landscape

3-5 Main Competitors

  1. AU Kabucom Securities: A well-established broker in Japan, regulated by the Financial Services Agency (FSA), offering a wide range of financial products.
  2. FXTM (ForexTime): A global broker offering forex and CFD trading, known for its robust educational resources and competitive spreads.
  3. FP Markets: An Australian broker providing access to forex, commodities, and indices, regulated by ASIC and known for its low-cost trading options.

Positioning in the Industry

Probis has positioned itself as a user-friendly trading platform, catering to both novice and experienced traders. However, its recent regulatory challenges have diminished its standing in the competitive landscape.

Market Differentiation Factors

The primary differentiation factors for Probis include its proprietary trading platform and educational resources. However, the lack of regulatory oversight and transparency in fees has become a significant disadvantage compared to its competitors.

Conclusion

In conclusion, Probis Company has experienced significant growth and development since its inception in 2009. However, recent regulatory challenges have raised concerns about its operations and the safety of client funds. Despite offering a diverse range of trading services and a user-friendly platform, potential clients are advised to conduct thorough research and consider the risks involved before engaging with the broker.

For those interested in learning more about trading options and the current state of the financial markets, further research and consultation with regulated brokers are recommended.

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