Derayah Company

Derayah Company: Comprehensive Overview

1. Company Overview

Founding Date and Background

Derayah Company, officially known as Derayah Financial, was founded in 2007. The company emerged as a pioneering entity in the financial services sector, focusing on empowering individual investors in Saudi Arabia and the broader Middle East region. Its mission is to provide independent, convenient, and cost-effective investment solutions tailored to the needs of average investors.

Parent Company/Ownership Structure

Derayah operates as an independent financial services firm, not owned by a larger parent company. This independence allows it to focus on delivering personalized and diverse investment options without the influence of external corporate interests.

Headquarters Location

The headquarters of Derayah Financial is located in Al Olaya District, Riyadh, Saudi Arabia. The exact address is Shari' Al-Takhassusi, Third Floor, Prestige Center, which serves as the operational center for its various financial services.

Global Business Scope

Derayah has established a significant presence in the financial markets, offering services that extend beyond Saudi Arabia to various international markets. The company provides access to over 30 global markets, enabling clients to trade in diverse financial instruments.

Main Regulatory Bodies

Derayah Financial is licensed and regulated by the Capital Market Authority (CMA) of Saudi Arabia. This regulatory oversight ensures that the company adheres to the highest standards of financial practices and investor protection.

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2. Company History and Development

Key Milestones

• 2007: Derayah Financial was founded.
• 2010: Launch of the first mutual fund supermarket in Saudi Arabia.
• 2014: Introduction of an integrated trading platform for seamless trading across regional and international markets.
• 2021: Launch of "Derayah Smart," the first robo-advisor service in Saudi Arabia.
• 2024: Achieved a 45% growth in assets under management (AUM) in the first half of the year.

Business Expansion Journey

Derayah has consistently expanded its service offerings and market reach since its inception. The launch of the mutual fund supermarket marked a significant step in providing diverse investment options to individual investors. Furthermore, the introduction of advanced trading platforms and robo-advisory services has positioned Derayah as a leader in the fintech landscape.

Customer Base Growth

The company has experienced substantial growth in its customer base, with total client assets exceeding 42 billion SAR as of 2023. The user-friendly platform and personalized investment plans have attracted a diverse clientele, ranging from novice investors to seasoned traders.

Platform Development History

Derayah's trading platform has evolved to incorporate advanced features, including real-time market insights, automated investing options, and a comprehensive range of financial instruments. This continuous development reflects the company's commitment to providing cutting-edge technology for its users.

Important Awards or Recognitions Received

Derayah Financial has received numerous accolades, including:

• Best Brokerage Company Award
• IPO Manager of the Year
• Recognition for excellence in customer service

These awards highlight Derayah's commitment to quality and innovation in the financial services industry.

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3. Trading Services Offered

Forex Trading Options

Derayah provides forex trading services with access to a wide range of currency pairs. The platform facilitates trading in major, minor, and exotic currency pairs, catering to the diverse needs of forex traders.

Stock Trading Options

Investors can trade stocks on various exchanges, including Saudi and MENA markets. Derayah offers access to a comprehensive list of local and international stocks, allowing for diversified investment portfolios.

CFD Trading Products

Derayah offers Contracts for Difference (CFDs) on various assets, enabling clients to speculate on price movements without owning the underlying asset. This includes CFDs on stocks, indices, and commodities.

Other Financial Instruments

In addition to forex and stocks, Derayah provides trading options for:

• Cryptocurrencies: Access to popular digital currencies.
• Commodities: Trading in commodities such as gold, oil, and agricultural products.
• Derivatives: Options and futures trading for advanced investors.

Special Services or Unique Advantages

Derayah distinguishes itself through several unique offerings:

• Zero Commission on US Stocks and ETFs: Clients can trade US stocks and ETFs without incurring commission fees.
• Shariah-compliant Products: All investment products adhere to Islamic law, catering to the needs of Muslim investors.
• Automated Investing: Personalized investment plans that automatically adjust based on market conditions.

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4. Regulatory and Legal Background

Detailed Regulatory Information

Derayah Financial is regulated by the Capital Market Authority (CMA) of Saudi Arabia, which oversees financial markets and protects investors. The company adheres to strict compliance regulations, ensuring transparency and security for its clients.

Legal Entity Structure by Region

Derayah operates primarily in Saudi Arabia, with its legal entity registered under the laws of the Kingdom. It also provides services to clients in other GCC countries, expanding its reach within the region.

Client Fund Protection Measures

Derayah employs robust measures to protect client funds, including:

• Segregation of client funds from company assets.
• Compliance with regulatory requirements for capital adequacy.
• Regular audits to ensure financial integrity.

Countries/Regions Served

While Derayah's primary market is Saudi Arabia, it also serves clients in other GCC countries and provides access to international markets, enhancing its global footprint.

Compliance History

Derayah has maintained a strong compliance record since its inception, with no significant regulatory breaches reported. The companys commitment to ethical practices is reflected in its adherence to regulatory standards.

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5. Competitive Landscape

3-5 Main Competitors

Derayah competes with several key players in the financial services industry, including:

• Al Rajhi Capital: A leading investment firm in Saudi Arabia.
• NCB Capital: Provides a range of investment services, including asset management.
• Samba Capital: Offers comprehensive financial services and investment solutions.

Positioning in the Industry

Derayah is positioned as a leading independent digital investment platform in Saudi Arabia, known for its innovative solutions and customer-centric approach. Its focus on empowering individual investors sets it apart from traditional brokerage firms.

Market Differentiation Factors

Derayah differentiates itself through:

• Technological Innovation: Advanced trading platforms and robo-advisory services.
• Comprehensive Product Range: Diverse investment options, including Shariah-compliant products.
• Customer Service Excellence: Strong focus on client support and satisfaction.

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In conclusion, Derayah Financial has established itself as a prominent player in the financial services industry, driven by innovation, customer empowerment, and a commitment to regulatory compliance. Its comprehensive range of trading services and dedication to client satisfaction position it well for future growth in a competitive landscape. For more information, you can learn more about Derayah Financial.