Company Profile
Aspect / Information AspectInformation Company NameBualuang Securities Public Company Limited (BLS) Registered Country/RegionThailand Founded2004 (registered 14 September 2004, registration No. 0107547000842) RegulationSecurities and Exchange Commission (SEC) of Thailand — Type A securities business licence No. Kor-0005-01; Type Sor-1 derivatives business licence No. Sor1-0005-01 Trading PlatformsSettrade Streaming (PC/Mac/iPhone/iPad/Android), Bualuang iAlgo, Trade Master, Aspen Bualuang Trade, AomWise, Bualuang iProgramTrade Tradable AssetsThai equities (SET/mai), NVDR, mutual funds, fixed income and debentures, DRs (depositary receipts for foreign securities), foreign equities (Global Investing account), futures and options on TFEX, IPO subscription Customer SupportTelephone 0-2618-1000 and 0-2231-3777, online contact form on the website, email, LINE (@bualuangsec), Facebook Deposit and WithdrawalAutomatic account debit (E-ATS), THB 3,000 – 50,000,000, available daily from 08:00–17:00; Bill Payment via Bangkok Bank, Kasikornbank and Siam Commercial Bank, minimum THB 3,000, no transaction fee Educational ResourcesArticles, monthly online seminars, official YouTube channel, and BLSTalk eventsOverview of Bualuang Securities Bualuang Securities Public Company Limited (BLS) is a securities company within the Bangkok Bank Public Company Limited group, which holds a 99.91% majority stake, and it carries a corporate credit rating of AA from TRIS Rating. The company was incorporated on 14 September 2004 under registration number 0107547000842 and operates under the supervision of the Securities and Exchange Commission (SEC) of Thailand with a Type A securities business licence and a Type Sor-1 derivatives business licence. Its businesses cover securities brokerage, derivatives brokerage, investment banking, private fund management, selling agent services, fixed income trading, securities borrowing and lending, and arbitrage investment. BLS provides multiple trading platforms to serve different investor segments, including Settrade Streaming for PC/Mac/iPhone/iPad/Android, Bualuang iAlgo for automated order placement, Trade Master, Aspen Bualuang Trade, AomWise, and Bualuang iProgramTrade for high-net-worth clients. It also offers electronic services (E-Services) such as E-Documents, E-IPO, E-KYC, E-RO and E-Tender, as well as educational resources including articles, online seminars and the official YouTube channel, to help investors build knowledge and decision-making skills.Pros and Cons ProsCons Regulated by the SEC and part of the Bangkok Bank groupNo CFD or spot forex products Corporate credit rating of AA from TRIS RatingSome platforms are provided by a third-party vendor (Settrade) Wide range of products and account typesFee details must be checked per account type Online account opening approved within 15 minutesPrimary focus on the Thai market Multiple trading platformsRisk of fraudulent websites and emails impersonating Bualuang Pros: Regulated by the SEC and part of the Bangkok Bank group: BLS operates under a Type A securities business licence and a Type Sor-1 derivatives business licence supervised by the SEC, and is a subsidiary 99.91% owned by Bangkok Bank Public Company Limited, which strengthens its financial standing and governance. Corporate credit rating of AA from TRIS Rating: The AA corporate credit rating reflects financial strength and its status as a strategically important subsidiary of the Bangkok Bank group — a key factor for investors who prioritise the safety of their capital. Wide range of products and account types: BLS covers Thai equities and NVDRs, mutual funds, fixed income and debentures, DRs (depositary receipts for foreign securities), foreign equities through the Global Investing account, and futures and options on TFEX. Investors can choose from cash accounts, collateral accounts, margin accounts and derivatives accounts, allowing portfolios to be built according to individual risk tolerance. Convenient and fast online account opening: Online account opening takes just three steps — complete the online form, upload or take a photo, and confirm the information — using only a national ID card and a bank passbook, with no documents required by post. Approval is granted within 15 minutes. Identity verification can be done digitally via NDID through banking apps, or in person at a counter service desk in 7-Eleven stores. Multiple trading platforms: In addition to Settrade Streaming, which supports PC, Mac, iPhone, iPad and Android, investors can use Bualuang iAlgo for automated order placement, Trade Master, Aspen Bualuang Trade, AomWise, and Bualuang iProgramTrade, an automated trading service developed with investment advisors, financial engineers and analysts for high-net-worth clients. Cons: No CFD or spot forex products: BLS is a securities company focused on the Thai capital market and therefore does not offer CFD or spot forex trading as overseas brokers do. Investors seeking direct access to the currency market may need to consider other providers or use alternative instruments. Some platforms are provided by a third-party vendor: The main platform, Settrade Streaming, is a system of Settrade Dot Com Co., Ltd. integrated with BLS. Investors should understand the scope of responsibility and the support channels of each system before use. Fee information depends on account type: Trading fees vary by account type, security and trading style. Investors should verify the fee rates applicable to their own account before trading. Primary focus on the Thai market: Although overseas investment is available through DRs and the Global Investing account, trading is still executed via the Stock Exchange of Thailand, which may involve limitations in trading hours, liquidity and the number of underlying securities compared with opening accounts directly in foreign markets. Risk of fraudulent websites and emails: The company has issued warnings about phishing emails and fake websites impersonating Bualuang Securities. The official website is www.bualuang.co.th. Investors should type the URL themselves and check the domain and HTTPS padlock symbol before logging in.Regulatory Status Bualuang Securities Public Company Limited holds a Type A securities business licence (No. Kor-0005-01) under the Securities and Exchange Act B.E. 2535 (1992) and a Type Sor-1 derivatives business licence (No. Sor1-0005-01) under the Derivatives Act B.E. 2546 (2003), both supervised by the Securities and Exchange Commission (SEC) of Thailand. It is also a member of the Stock Exchange of Thailand under the code BLS. Investors can independently verify the company's licence status and details through the SEC's licence checking system before deciding to open an account or carry out any transaction.Market Instruments BLS offers a wide range of financial products and services to serve different types of investors, covering Thai equities and NVDRs on the Stock Exchange of Thailand, mutual funds, fixed income and debentures, and depositary receipts (DRs) that allow Thai investors to trade foreign equities, ETFs, REITs and infrastructure funds through the Thai market. It also covers foreign equities through the Global Investing account, IPO subscriptions, futures and options on TFEX, and derivative warrants (DW). In addition, the company provides securities research covering investment strategy, economic trends, market conditions, quantitative, fundamental and technical analysis, as well as derivatives research and asset allocation.How to Open an Account? Here is a general guide to opening an account with BLS: Visit the Bualuang Securities website: Go to the official site https://www.bualuang.co.th/ and select the “Open an account” menu. Complete the online form: Enter your personal and financial information, verify your national ID status and FATCA information, then upload images of your national ID card and bank passbook. No documents need to be sent by post. Verify your identity: Choose digital identity verification via NDID using the apps of Bangkok Bank, Krungthai Bank, Siam Commercial Bank and other banks, or take your national ID card together with the QR Code received on the application page to verify your identity at a counter service desk in a 7-Eleven store. Wait for approval: The company will notify you of the approval result within 15 minutes during business hours (applications submitted outside business hours are approved on the next business day), via both SMS and email. Set your password and PIN: After approval, change your password and set your personal identification number (PIN) to start using the account. Deposit funds and start trading: Deposit funds into your portfolio via E-ATS or Bill Payment and begin trading. For Bangkok Bank customers, accounts can also be opened through the Bangkok Bank mobile banking app. The bank acts only as a referral service provider for securities account opening and is not involved in the approval process.Account Types BLS divides securities trading accounts into several types, as follows: Account -0 or Cash Normal — an account that allows trading without placing collateral. Account -1 or Cash Collateral — an account requiring collateral of 20% of the approved credit line, with T+2 settlement. Investors place cash or securities equal to 20% of the total value payable before buying shares, which allows immediate trading, with payment settled two business days later. Account -2 or Cash Balance — an account requiring full cash placement before trading; securities can be purchased only up to the amount of funds deposited with the company. Account -3 or Credit Balance (margin account) — an account in which investors place cash or securities as collateral of 50% of the credit line, combined with borrowing from the company. Equity must be maintained at a minimum of 35% of the total market value of shares in the account. If it falls below this level, the company will recall the loan by restricting the sale of collateral until the required equity level is restored. Account -4 or Mutual Fund — an account for trading mutual funds. Account -6 or Global Investing — an account for trading foreign equities. Account 7XXXXX0 or Derivatives — an account for trading futures contracts (derivatives), which are financial contracts granting the right to buy or sell the underlying asset in the future.Trading Platforms 1. Settrade Streaming — the main platform, providing comprehensive trading in equities and derivatives with fast and secure order placement, together with fundamental data and technical charts. It offers alert functions via notifications and supports Apple Watch, Conditional Orders and DCA Orders. Investors can view profit and loss and order status at any time, and track the overview of every portfolio — equities, derivatives and mutual funds — on a single screen. It supports Touch ID / Face ID login and provides Technical Chart and Stock Screener tools, and is available on PC, Mac, iPhone, iPad and Android. 2. Bualuang iAlgo — an application for algorithmic trading that lets users set professional-level automated buy and sell orders using custom conditions. 3. Trade Master, Aspen Bualuang Trade and AomWise — additional order placement channels, including real-time DR trading. 4. Bualuang iProgramTrade — an automated trading service that works with investment advisors, financial engineers and analysts to build a suitable investment strategy and execute orders automatically, designed for high-net-worth clients. 5. Order placement via officers — clients can also place orders directly through marketing officers by telephone.Fees, Spreads and Leverage BLS is a securities company in the Thai capital market and does not offer CFD or spot forex trading. It therefore does not quote spreads in the way forex brokers do, and it does not specify a fixed leverage ratio. Investors who wish to use leverage may do so through a margin account (Credit Balance), which requires collateral of 50% of the credit line and minimum equity of 35%, or through trading futures contracts on the TFEX market. The fee structure for Thai equity trading is as follows: ItemRate Trading commission — Cash Balance accountFrom 0.157% (excluding 7% VAT), no minimum Trading commission — Cash Collateral accountFrom 0.207% (excluding 7% VAT) Stock Exchange trading fee0.005% paid to the Stock Exchange of Thailand Clearing and settlement fee0.001% paid to the Thailand Securities Depository Regulatory fee0.001% paid to the SEC For example, trading shares worth THB 10,000 incurs a trading fee of approximately THB 17. Fee rates may vary depending on account type, security and trading style, and where the calculated fee falls below the minimum rate set by the exchange, the minimum rate applies instead.Deposit and Withdrawal Deposits into a BLS portfolio can be made through two main channels: 1. Automatic account debit (E-ATS) — available through Bualuang Securities channels, both the website and ATM machines. Customers must register for the service first, and the E-ATS menu at www.bualuang.co.th becomes available within 3 business days after registering at an ATM. The minimum transaction amount is THB 3,000 and the maximum is THB 50 million, and the service is available every day from 08:00–17:00. 2. Bank transfer via Bill Payment — supported by three banks: Bangkok Bank, Kasikornbank and Siam Commercial Bank. The minimum transaction amount is THB 3,000 and no transaction fee is charged. After transferring funds, if the transaction is made during market hours, the funds are credited to the portfolio in real time, or within 1 hour of completing the transaction. Transfers made outside business hours are credited to the portfolio on the morning of the next business day. Withdrawal requirements and processing times should be confirmed directly with the company, as they may vary by account type and channel used.Customer Service BLS supports customers through multiple channels. Customers can submit enquiries via the online contact form on the official website for advice on trading, account management or other related matters, and can find answers to general questions in the FAQ section. For direct contact, customers can call 0-2618-1000 or 0-2231-3777, and can also reach the company through online channels such as LINE (@bualuangsec) and the official Facebook page. The head office is located at 191 Silom Complex Building, 10th, 19th, 23rd, 24th and 29th–32nd floors, Silom Road, Silom Subdistrict, Bang Rak District, Bangkok 10500. The company also offers electronic services (E-Services) to make transactions more convenient, including E-Documents for checking trading records, deposit and withdrawal transactions, or portfolio data up to 2 years back; E-IPO for confirming IPO subscription rights; E-KYC for the annual customer data review and investment suitability assessment required by the SEC — if not completed, the securities trading account will have buying suspended (Lock Buy); E-RO for exercising rights to subscribe to newly issued ordinary shares; and E-Tender for exercising tender offer rights online. In addition, the company has issued warnings about phishing emails and websites impersonating Bualuang Securities. The official website is www.bualuang.co.th. Customers should type the URL themselves, check the domain (.co.th versus .com/.net) and the HTTPS padlock symbol before logging in, never disclose usernames and passwords to others, and always log out after each session.Educational Resources BLS provides educational resources to help investors build knowledge and decision-making skills, covering articles, online seminars held regularly every month, and the official YouTube channel, which features analysis and perspectives from professionals updated continuously. The company also organises an annual flagship seminar, BLSTalk, as a knowledge platform for investors. Content covers investment strategy, market analysis, technical analysis, risk management, and knowledge about various financial products such as fixed income, complex products, futures contracts, leveraged and inverse products, and digital assets. Investors should remain alert to the risk of investment scams: do not install software from untrustworthy sources, do not open links received by email or on unfamiliar websites, do not send personal information to strangers, and do not use passwords or PINs that are easy to guess.Conclusion In summary, Bualuang Securities Public Company Limited is a Thai securities company regulated by the SEC and a subsidiary of Bangkok Bank Public Company Limited, which holds a 99.91% stake, with a corporate credit rating of AA from TRIS Rating. It offers a wide range of products and trading platforms covering Thai equities, mutual funds, fixed income, DRs, foreign equities and futures contracts, together with electronic services and comprehensive educational resources. Online account opening is approved in just 15 minutes. However, BLS does not offer CFD or spot forex trading, so it does not quote spreads in the way forex brokers do, and it does not specify a fixed leverage ratio. Investors who wish to use leverage must do so through a margin account or the TFEX market. In addition, fees vary by account type, and investors should be alert to fake websites and emails impersonating the company. Before opening an account or carrying out any transaction, investors should assess their own needs and risk tolerance, and always verify key information with official sources.Frequently Asked Questions Question: Is Bualuang Securities a legitimate broker? Answer: Yes. Bualuang Securities Public Company Limited holds a Type A securities business licence (No. Kor-0005-01) and a Type Sor-1 derivatives business licence (No. Sor1-0005-01) under the supervision of the Securities and Exchange Commission (SEC) of Thailand, and is a member of the Stock Exchange of Thailand. Question: What assets can be traded with Bualuang Securities? Answer: Thai equities (SET/mai) and NVDRs, mutual funds, fixed income and debentures, DRs (depositary receipts for foreign securities), foreign equities through the Global Investing account, futures and options on TFEX, and IPO subscriptions. Question: Does Bualuang Securities offer forex and CFD trading? Answer: No. BLS is a securities company in the Thai capital market and does not offer CFD or spot forex trading, so it does not quote spreads in the way forex brokers do. Investors seeking overseas exposure can use DRs or the Global Investing account instead. Question: What account types are available? Answer: Account -0 Cash Normal, -1 Cash Collateral, -2 Cash Balance, -3 Credit Balance (margin account), -4 Mutual Fund, -6 Global Investing, and derivatives accounts (7XXXXX0). Question: What is the minimum deposit and how long does it take? Answer: Deposits via E-ATS have a minimum of THB 3,000 and a maximum of THB 50 million, available daily from 08:00–17:00. Bill Payment via Bangkok Bank, Kasikornbank and Siam Commercial Bank has a minimum of THB 3,000 with no transaction fee. Transactions made during market hours are credited to the portfolio in real time, or within 1 hour. Question: How can I check for fake websites impersonating Bualuang? Answer: The official website is www.bualuang.co.th. Type the URL yourself, check the domain and the HTTPS padlock symbol before logging in, never disclose your username and password to others, and always log out after each session. Information is referenced from the official website of Bualuang Securities Public Company Limited, the SEC licence checking system, the Stock Exchange of Thailand and other public sources. Please verify key information with official sources before making any investment decision.