Strong emphasis on transparency and customer-centered agency trading, which can lead to better execution outcomes for clients.

Offers comprehensive transaction cost analysis (TCA) services, helping clients evaluate and optimize their trading costs.

Lower commission rates on average compared to industry benchmarks, making trading more cost-effective for institutional investors.

Primarily focused on institutional investors, which may limit accessibility for retail traders or smaller clients.

As a specialized brokerage, it may not offer as wide a range of services or products as larger, full-service brokers.

Market competition and consolidation in the brokerage industry could impact their market share and service offerings in the future.