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Aira Company, officially known as Aira Securities Public Company Limited, was founded in 2004. Initially established in Thailand, it has grown to become a notable player in the financial services sector, particularly in brokerage and investment services. The company aims to provide a wide range of financial products to both individual and institutional clients.
Aira Securities operates as a publicly traded company, which means it is owned by its shareholders. The company is listed on the Stock Exchange of Thailand, allowing for greater transparency and accountability in its operations.
The headquarters of Aira Company is situated in the Chamchuri Square Building, located at 319 Phayathai Road, Pathumwan, Bangkok, Thailand. This central location positions the company well within the financial hub of the country.
Aira Company primarily serves clients in Thailand but has aspirations to expand its reach globally. It offers various financial services, including brokerage, investment banking, and asset management, aimed at a diverse clientele ranging from retail traders to large institutional investors.
Despite its growth, Aira Company operates in a regulatory environment that has raised concerns. It currently lacks proper regulation from recognized financial authorities, which has led to warnings from various review platforms about the potential risks associated with trading through Aira.
Aira has continuously sought to expand its offerings, including equities, derivatives, and investment banking services. Over the years, it has developed a diverse portfolio of financial products to attract a broader client base.
The customer base of Aira has grown steadily, particularly among retail clients looking for trading opportunities in forex and equities. The company has also focused on attracting institutional clients by offering tailored financial solutions.
Aira Trade, the companys proprietary trading platform, was developed to enhance the trading experience for users. It offers various features that cater to different trading styles, though it notably does not support popular platforms like MetaTrader 4 or MetaTrader 5.
While specific awards were not detailed in the available information, Aira's commitment to customer service and product offerings has been positively noted in various reviews, contributing to its reputation in the industry.
Aira Company provides access to a variety of forex trading options, including a selection of currency pairs. The exact number of currency pairs available was not specified, but the company aims to cover major and minor pairs to cater to diverse trading strategies.
Aira offers stock trading services, allowing clients to invest in a range of equities listed on the Stock Exchange of Thailand. This includes both local and foreign stocks, broadening the investment opportunities for clients.
The company also facilitates trading in Contracts for Difference (CFDs), enabling clients to speculate on price movements in various financial instruments without owning the underlying assets.
In addition to forex and stocks, Aira provides access to other financial instruments, including commodities and potentially cryptocurrencies. However, specific details on cryptocurrency offerings were not provided.
Aira Company differentiates itself by offering various customer support methods and a proprietary trading platform, Aira Trade. The platform is designed to meet the needs of experienced traders, although it lacks the widespread recognition of more established platforms.
Aira Company operates in a regulatory environment that has raised concerns. It is currently classified as unregulated, which means it does not fall under the oversight of recognized financial authorities. This lack of regulation presents potential risks for clients.
The primary legal entity is Aira Securities Public Company Limited, based in Thailand. The company does not have significant operations in other regions, focusing mainly on the Thai market.
As an unregulated entity, Aira does not have established client fund protection measures, which is a significant concern for potential clients. The absence of insurance for clients further heightens this risk.
Primarily, Aira serves clients in Thailand. There may be aspirations for international expansion, but specific details on services offered outside Thailand were not provided.
Aira's compliance history has been scrutinized due to its lack of regulation. Various reviews have warned potential clients to exercise caution when considering trading with Aira, citing high potential risks.
Aira Company faces competition from various established financial institutions and brokerage firms within Thailand and the broader Southeast Asian region. Notable competitors may include:
Aira positions itself as a versatile trading firm, offering a range of financial products. However, its lack of regulation may hinder its ability to compete effectively against more established and regulated firms.
Aira's primary differentiators include its proprietary trading platform, Aira Trade, and its focus on providing diverse financial products. However, the lack of regulation and client protection measures may be significant drawbacks compared to its competitors.
In summary, Aira Company has established itself as a player in the financial services industry since its founding in 2004. While it offers a variety of trading services, including forex, stocks, and CFDs, its unregulated status raises concerns for potential clients. As the company seeks to expand its offerings and customer base, it must address these regulatory challenges to enhance its reputation and competitiveness in the market.
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