Equiti Capital Company

　　

Equiti Capital Company: A Comprehensive Overview

　　

1. Company Overview

　　

Founding Date and Background

　　Equiti Capital Company, originally known as Divisa Capital, was founded in 2008. It has since established itself as a prominent liquidity provider in the financial services sector, specializing in forex and CFD (Contracts for Difference) trading solutions.

　　

Parent Company/Ownership Structure

　　Equiti Capital is part of the Equiti Group Ltd, which encompasses several subsidiaries and brands within the financial services industry. The parent company structure allows Equiti Capital to leverage a wide range of resources and expertise across its global operations.

　　

Headquarters Location

　　The company is headquartered in Moorgate, England, specifically at 2 London Wall Place, London, EC2Y 5AU, United Kingdom. This strategic location places it at the heart of one of the world's leading financial districts.

　　

Global Business Scope

　　Equiti Capital operates on a global scale, providing bespoke liquidity solutions to professional and eligible counterparty (ECP) clients across various regions, including Europe, the Middle East, Asia, and Africa. Its extensive network connects clients to tier-1 banks, non-banks, and ECNs (Electronic Communication Networks).

　　

Main Regulatory Bodies

　　Equiti Capital is authorized and regulated by the Financial Conduct Authority (FCA) in the UK, under registration number 528328. This regulatory oversight ensures that the company adheres to strict standards of conduct and client protection.

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2. Company History and Development

　　

Key Milestones

　　Equiti Capital has experienced significant growth since its inception, marked by several key milestones:

• 2008: Founding of Divisa Capital.
• 2017: Acquisition of Divisa Capital by Equiti Group, leading to a rebranding to Equiti Capital.
• 2018: Expansion of services and regulatory licensing across various jurisdictions.

　　

Business Expansion Journey

　　Over the years, Equiti Capital has expanded its service offerings and geographic reach. The company has established offices in key financial markets, including the USA, Jordan, UAE, Kenya, New Zealand, and Armenia, to better serve its international clientele.

　　

Customer Base Growth

　　Equiti Capital's customer base has grown substantially, driven by its focus on providing tailored liquidity solutions and exceptional customer service. The company serves a diverse range of clients, from retail traders to institutional investors.

　　

Platform Development History

　　Equiti Capital has continuously invested in technology to enhance its trading platforms. The company offers access to popular trading platforms such as MetaTrader 4 (MT4), MetaTrader 5 (MT5), and its proprietary Equiti Trader, ensuring clients have access to the latest trading tools and features.

　　

Important Awards or Recognitions Received

　　Equiti Capital has received several accolades for its services, including recognition for being a leading provider of bespoke liquidity solutions. The company has been acknowledged for its commitment to innovation and customer service within the fintech sector.

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3. Trading Services Offered

　　

Forex Trading Options

　　Equiti Capital provides access to over 60 currency pairs, allowing clients to trade major, minor, and exotic currencies. This extensive selection caters to a wide range of trading strategies and preferences.

　　

Stock Trading Options

　　Clients can trade more than 1,700 shares from top-performing companies worldwide. Equiti Capital offers competitive pricing and zero commission on share CFDs, making it an attractive option for stock traders.

　　

CFD Trading Products

　　Equiti Capital specializes in CFD trading, offering a variety of instruments across multiple asset classes, including forex, stocks, commodities, indices, and cryptocurrencies. This diverse product range allows traders to capitalize on market movements without owning the underlying assets.

　　

Other Financial Instruments

　　In addition to traditional forex and stock trading, Equiti Capital provides access to cryptocurrencies, commodities (such as gold, silver, and oil), and indices. This multi-asset approach enables clients to diversify their trading portfolios effectively.

　　

Special Services or Unique Advantages

　　Equiti Capital distinguishes itself through its bespoke liquidity solutions, low-latency trading technology, and dedicated account management. Clients benefit from custom liquidity models tailored to their specific needs, ensuring optimal execution and pricing.

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4. Regulatory and Legal Background

　　

Detailed Regulatory Information

　　Equiti Capital operates under the following regulatory bodies:

• Financial Conduct Authority (FCA) in the UK
• Seychelles Financial Services Authority (FSA)
• Jordan Securities Commission (JSC)
• UAE's Securities and Commodities Authority (SCA)
• Central Bank of Armenia (CBA)

　　

Legal Entity Structure by Region

　　Equiti Capital is structured as follows:

• United Kingdom: Equiti Capital UK Ltd, regulated by the FCA.
• Seychelles: Equiti Brokerage (Seychelles) Ltd, regulated by the FSA.
• Jordan: Equiti Group Ltd Jordan, regulated by the JSC.
• UAE: Equiti Securities Currencies Brokers LLC, regulated by the SCA.
• Armenia: Equiti AM CJSC, regulated by the CBA.

　　

Client Fund Protection Measures

　　Equiti Capital prioritizes client fund protection by segregating client funds from its operational funds, ensuring that client assets are safeguarded in compliance with regulatory standards.

　　

Countries/Regions Served

　　Equiti Capital serves clients globally, with a particular focus on regions including Europe, the Middle East, Asia, and Africa. Its diverse regulatory licenses enable it to cater to a wide array of clients.

　　

Compliance History

　　Equiti Capital maintains a strong compliance record, adhering to the regulations set forth by the various regulatory bodies overseeing its operations. The company is committed to transparency and ethical business practices.

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5. Competitive Landscape

　　

3-5 Main Competitors

　　Equiti Capital faces competition from several notable firms in the financial services industry, including:

• IG Group: A leading online trading provider, offering a wide range of financial instruments.
• Saxo Bank: Known for its extensive trading platform and diverse investment options.
• OANDA: A well-established forex broker providing a range of trading services.
• FXCM: A global forex and CFD broker with a strong presence in the retail trading market.

　　

Positioning in the Industry

　　Equiti Capital positions itself as a prime-of-prime brokerage specializing in bespoke liquidity solutions. Its focus on technology, customer service, and regulatory compliance sets it apart from competitors.

　　

Market Differentiation Factors

　　Key differentiation factors for Equiti Capital include:

• Bespoke Liquidity Solutions: Tailored offerings that meet the specific needs of clients.
• Technological Innovation: Investment in low-latency trading technology and advanced trading platforms.
• Global Reach: A wide network of offices and regulatory licenses that facilitate international operations.
• Dedicated Support: A team of experienced professionals providing personalized service to clients.

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　　In conclusion, Equiti Capital Company stands out in the financial services sector as a trusted provider of bespoke liquidity solutions. With a strong regulatory framework, a diverse range of trading services, and a commitment to client satisfaction, Equiti Capital continues to grow and innovate in the competitive landscape of online trading. For more information, please visit Equiti Capital or Equiti Group.