Low brokerage charges, including free equity delivery trades and a flat fee for intraday trading.

User-friendly trading platforms, including mobile and web applications, making it accessible for both novice and experienced traders.

Free account opening and maintenance, which reduces the initial investment barrier for new clients.

Lack of proper regulation, which may raise concerns about the safety and security of client funds.

Limited research and advisory services, with no stock tips or recommendations provided, potentially leaving traders without guidance.

Customer support issues, including difficulties in reaching representatives and slow response times to inquiries.