LONG ASIA Company

　　

Long Asia Company: A Comprehensive Overview

　　

1. Company Overview

　　

Founding Date and Background

　　Long Asia Company, also known as Long Asia (L.A), was founded in 2012 by a team of finance professionals passionate about providing exceptional trading services. The company was established to cater to the growing demand for reliable brokerage services in the financial markets.

　　

Parent Company/Ownership Structure

　　Long Asia operates as an independent brokerage firm under the name Long Asia Group NZ Limited. It is not a subsidiary of any larger financial institution, allowing it to maintain a distinct identity and operational flexibility.

　　

Headquarters Location

　　The company's headquarters is located at 70 Prospect Terrace, Mount Eden, Auckland, 1024, New Zealand. This strategic location enables Long Asia to engage effectively with clients in the Asia-Pacific region and beyond.

　　

Global Business Scope

　　Long Asia has established a strong presence in major cities worldwide, particularly within the Asia-Pacific region. The firm offers a diverse range of financial products and services, catering to both institutional and retail clients.

　　

Main Regulatory Bodies

　　Long Asia is regulated by several key financial authorities, including:

• ASIC (Australian Securities and Investments Commission) in Australia
• FINTRAC (Financial Transactions and Reports Analysis Centre of Canada) in Canada
• FSCA (Financial Sector Conduct Authority) in South Africa

　　This regulatory oversight ensures that Long Asia adheres to stringent compliance standards and provides a secure trading environment for its clients.

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2. Company History and Development

　　

Key Milestones

　　Since its inception in 2012, Long Asia has achieved several significant milestones, including the expansion of its product offerings and the establishment of a robust trading platform.

　　

Business Expansion Journey

　　Long Asia began its journey by focusing on retail trading services and has since expanded its operations to include institutional clients. The company has also broadened its range of trading instruments to meet the diverse needs of its growing customer base.

　　

Customer Base Growth

　　Over the years, Long Asia has attracted a substantial client base, boasting over 4 million clients across more than 150 countries. This growth can be attributed to its commitment to client satisfaction and the provision of tailored trading solutions.

　　

Platform Development History

　　Long Asia has continually invested in technology to enhance its trading platform. The company primarily utilizes the MetaTrader 4 (MT4) platform, which is favored by traders for its user-friendly interface and advanced trading tools.

　　

Important Awards or Recognitions Received

　　While specific awards were not highlighted in the sources, Long Asia has received positive reviews for its trading services and regulatory compliance, contributing to its reputation as a trustworthy broker in the financial industry.

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3. Trading Services Offered

　　

Forex Trading Options

　　Long Asia offers a comprehensive selection of forex trading options, providing access to over 55 global currency pairs. This extensive offering allows traders to capitalize on various market conditions and currency fluctuations.

　　

Stock Trading Options

　　In addition to forex, Long Asia provides trading opportunities in various stocks through Contracts for Difference (CFDs), enabling clients to speculate on stock price movements without owning the underlying assets.

　　

CFD Trading Products

　　Long Asia specializes in CFD trading, offering a wide range of products, including:

• Commodities: Oil, natural gas, and agricultural products
• Indices: Major global indices allowing for diversified trading strategies
• Precious Metals: Gold, silver, and other metals

　　

Other Financial Instruments

　　Long Asia also provides access to cryptocurrencies, allowing traders to engage in the rapidly growing crypto market. This includes popular cryptocurrencies such as Bitcoin and Ethereum.

　　

Special Services or Unique Advantages

　　One of the unique advantages of trading with Long Asia is the availability of a demo account for practice and strategy testing. Additionally, the firm offers low minimum deposits starting from just $10, making it accessible for new traders.

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4. Regulatory and Legal Background

　　

Detailed Regulatory Information

　　Long Asia is regulated by several prominent authorities, ensuring a high level of oversight and client protection:

• ASIC (Australia)
• FINTRAC (Canada)
• FSCA (South Africa)

　　

Legal Entity Structure by Region

　　Long Asia operates under the legal entity Long Asia Group NZ Limited, which is registered in New Zealand. This structure allows the firm to comply with local and international regulations.

　　

Client Fund Protection Measures

　　Long Asia implements strict measures to protect client funds, including the use of segregated accounts. This ensures that client deposits are kept separate from the company's operational funds, providing an additional layer of security.

　　

Countries/Regions Served

　　Long Asia serves clients globally, with a focus on the Asia-Pacific region. However, certain countries are restricted from accessing its services, including the United States, China, and several others due to regulatory limitations.

　　

Compliance History

　　While Long Asia is generally regarded as a reputable broker, it is essential for potential clients to conduct their due diligence and stay informed about any regulatory updates or compliance issues that may arise.

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5. Competitive Landscape

　　

3-5 Main Competitors

　　Long Asia competes with several notable brokerage firms, including:

• OANDA
• IG Group
• eToro
• FXCM

　　

Positioning in the Industry

　　Long Asia positions itself as a trusted partner in the financial industry, focusing on transparency, integrity, and client satisfaction. This positioning is reinforced by its regulatory compliance and diverse trading offerings.

　　

Market Differentiation Factors

　　Long Asia differentiates itself through:

• Low Minimum Deposits: Starting from $10, making it accessible for new traders
• Wide Range of Trading Instruments: Over 2,100 financial instruments available
• Robust Customer Support: 24/7 assistance to address client inquiries promptly

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　　In conclusion, Long Asia Company has established itself as a reputable brokerage firm in the financial industry, offering a diverse range of trading services and maintaining a strong commitment to regulatory compliance and client satisfaction. As the company continues to grow and adapt to the evolving market landscape, it remains an attractive option for both new and experienced traders looking to capitalize on global trading opportunities.

　　For those interested in learning more about Long Asia's offerings and services, please visit their official website for further details.